The world is changing, so are the chances that lie within e-commerce. Specialisation is a keyfactor of todays e-commerce. The need for a business plan however, has not changed. In over thousands of business plans innovativity, creativity and specialisation are taken quite well by planners, but what is truely needed in the current world of E-commerce?
I think that now-a-days the deliverment, positive impression and kind manners and using stable technical systems are a standard. With the upcoming programs like Skype and Teleo (VOIP) there are more possibilities to approach the client on a personal level. Ever since the introduction of Amazone.com's tracking options, the big e-commerce sites began to pay more attention to personal service You can make the customers trust in your company grow and you can make the ease with which customers place purchases at your company increase by means of the right content, options and maybe an internal instant messenger for support and questions on personal level.
In short, the Internet strategists concluded, online stores needed unique, one-to-one and automated relationships with all their customers. David Walker
In this way you don't only sell products but you also sell knowledge. With the comming of these changes its important for websites to have knowledge. Information and opinions from expert (objective critisism) that allows the custumor to do less thinking. What will come on the path of personalisation on e-commerce websites in the future?
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Discussion
Bojhan where are you?
Did you die or something
August 22, 2005
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